ZEE HINDI MOVIE CLUSTER BAGS SEVEN AWARDS AT THE ASIAN CUSTOMER ENGAGEMENT FORUM (ACEF) AWARDS
The Asian Customer Engagement Forum (ACEF) awarded Zee Hindi Movies Cluster including Zee Cinema, &pictures and Zee Classic amongst others with seven awards recently in Mumbai. Zee Cinema bagged two gold awards, &pictures won one gold and two bronze awards, and Zee Classic is awarded with one gold and one bronze award. Zee Hindi Movies Cluster Business Head Ruchir Tiwari commented, “We are extremely happy to have won seven awards at ACEF awards which is a global platform for recognition in the industry. It keeps us motivated to entertain our viewers in the best way we can.” Zee Cinema won the prestigious gold award in the Innovation category for LUX Zee Cine Awards 2016. The mobile campaign reached out to a whopping 1.3 million users where people were creatively engaged in interactive activities. The channel won another gold award for efficient effectiveness of Digital Marketing for the promotion of World Television Premiere of Singh is Bliing. The campaign encompassed all social media platforms with the objective of reaching out to the maximum number of people.